THE INSTITUTE
FOR THE HUMANITIES
AND INFORMATION TECHNOLOGIES

YANDEX DIGITAL MARKETING PROGRAMME

THE INSTITUTE
FOR THE HUMANITIES
AND INFORMATION TECHNOLOGIES

YANDEX DIGITAL MARKETING PROGRAMME

DESCRIPTION

Digital marketing educational programme has been worked out jointly with Yandex representatives. It is designed to prepare students for working with internet advertising tools of today. Yandex representatives and experts of major digital agencies deliver the lectures. Yandex educational programme complements the set of disciplines aimed at mastering digital marketing tools. 

GOAL 

Teaching student of the Faculty of Advertising and PR to use modern digital marketing tools in practice. 

METHODS 

Practical classes, group and individual work. 

EXPECTED RESULTS 

Acquisition of skills of application of digital marketing tools to address real practical tasks.
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Rector
Marina
Volynkina

1993-2020 IGUMO. ALL MATERIALS ARE CREATED BY STUDENTS AND STAFF OF IGUMO

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1993-2020 IGUMO. ALL MATERIALS ARE CREATED BY STUDENTS AND STAFF OF IGUMO