Digital marketing educational programme has been worked out jointly with Yandex representatives. It is designed to prepare students for working with internet advertising tools of today. Yandex representatives and experts of major digital agencies deliver the lectures. Yandex educational programme complements the set of disciplines aimed at mastering digital marketing tools.
Teaching student of the Faculty of Advertising and PR to use modern digital marketing tools in practice.
Practical classes, group and individual work.
EXPECTED RESULTSAcquisition of skills of application of digital marketing tools to address real practical tasks.