On 22 October there was an online meeting with the team of Plekhanov Russian University of Economics on rebranding theme. The Plekhanov’s representatives shared their rebranding experience. It was very useful as it would help to understand what was done correctly or what should be done.
As it goes “strike the iron while it is hot”, so we decided to discuss our ideas after this meeting. The students from journalism faculty also took part in it. They shared their concepts on attracting school leavers, changing logos. They also gave their opinion about how to show them specialty of our institute and let them sink into our friendly atmosphere.
In the end we came up with joining together several ideas and then we would work at these concepts as there’s no limit to perfection. The institute is getting ready for a new look. Are you ready? I’m looking forward to it!
Julia Golovanova, Journalism faculty student.
Translated by L. Skryabin
23.10.2015Ïðîñìîòðîâ:
Marina
Volynkina